{"title":"On-the-Go Essentials","description":"","products":[{"product_id":"easy-flip-silicone-bag","title":"Easy Flip Silicone Bag","description":"\u003cp\u003eTired of Grimy Bags? The Only Reusable Bag That Cleans Inside-Out.\u003c\/p\u003e\n\u003cp\u003eAs a busy individual, you juggle a million things. The last thing you need is a reusable bag that's a nightmare to clean, trapping gunk in every corner, or a flimsy plastic bag destined for the landfill. Enter the SalleMa Easy Flip Silicone Bag.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/easy-flip-silicone-bag-infographics-cover.jpg?v=1755916317\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRevolutionary Easy Clean Design\u003c\/strong\u003e: Unlike other silicone bags, SalleMa Easy Flip Silicone bags effortlessly flip completely inside-out for a truly thorough wash. No more trapped food bits, no more hidden grime. Just sparkling clean, hygienic storage, every single \u003cstrong\u003etime.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/easy-flip-silicone-bag-infographics-01.jpg?v=1755916317\"\u003e\u003c\/strong\u003e\u003cstrong\u003eEffortless Organisation\u003c\/strong\u003e: Equipped with clever top and bottom hanging holes, these bags air dry perfectly and store neatly, maximising your fridge and pantry space.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/easy-flip-silicone-bag-infographics-02.jpg?v=1755916317\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuilt for Busy Lifestyles\u003c\/strong\u003e: From school snacks to meal prep, our durable, high-tensile strength silicone handles daily use, freezing down to -40°C and microwaving up to 220°C. Say goodbye to flimsy, tear-prone plastic.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/easy-flip-silicone-bag-infographics-03.jpg?v=1755916318\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePeace of Mind \u0026amp; Planet Friendly\u003c\/strong\u003e: Made from 100% food-grade silicone with FDA and LFGB certification, SalleMa Easy Flip Silicone Bags ensure no harmful chemicals leach into your food. Reusable, sustainable, and safe for your little ones and the planet.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/easy-flip-silicone-bag-infographics-07.jpg?v=1755916317\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/easy-flip-silicone-bag-infographics-04.jpg?v=1755916317\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eVersatile for Every Family Need\u003c\/strong\u003e: Store fresh fruits, meal prep ingredients, kids' snacks, or even travel essentials. Perfect for freezing smoothie packs, microwaving veggies, or simply keeping your fridge organized. Our transparent design means contents are always visible.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/easy-flip-silicone-bag-infographics-06.jpg?v=1755916317\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e:\u003cbr\u003e• Effortlessly flips inside-out for thorough cleaning\u003cbr\u003e• Top \u0026amp; bottom hanging holes for easy drying and storage\u003cbr\u003e• Freeze-safe to -40°C, Microwave \u0026amp; Dishwasher-safe to 220°C\u003cbr\u003e• Premium Food-Grade Silicone (FDA \u0026amp; LFGB Certified)\u003cbr\u003e• Durable, flexible, and leak-proof snap-lock seal\u003cbr\u003e• Transparent design for easy content visibility\u003cbr\u003e• Eco-friendly, reusable alternative to single-use plastics\u003cbr\u003e• Can be sterilised with boiling water\u003c\/p\u003e\n\u003cp\u003eUpgrade Your Kitchen. Simplify Your Life. 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Ditching flimsy disposable cups shouldn't mean sacrificing hygiene or struggling with awkward brushes. Introducing the SalleMa Easy Flip Silicone Cup.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/easy-flip-silicone-cup-infographics-cover.jpg?v=1755915532\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEffortless Hygiene, Every Time\u003c\/strong\u003e: Our innovative design allows the SalleMa Easy Flip Silicone Cup to easily flip completely inside-out. This means no more stubborn corners, and hidden grime. Just a perfectly clean, food-safe cup ready for your next drink – or your child's.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/easy-flip-silicone-cup-infographics-01.jpg?v=1755915531\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eUnrivaled Cleanliness\u003c\/strong\u003e: Simply invert the cup for a thorough, visible wash. Experience true peace of mind knowing every surface is spotless.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/easy-flip-silicone-cup-infographics-08.jpg?v=1755915532\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOn-the-Go Convenience\u003c\/strong\u003e: Perfect for juice, smoothies, or snacks. 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Freeze-safe to -40°C and microwave-safe to 220°C, it's designed for daily family use.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/easy-flip-silicone-cup-infographics-03.jpg?v=1755915532\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/easy-flip-silicone-cup-infographics-07.jpg?v=1755915532\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eVersatile for Every Occasion\u003c\/strong\u003e: Whether it's a morning smoothie, a child's milk, or a quick microwaved snack, the SalleMa Easy Flip Silicone Cup is your go-to for safe, sustainable, and supremely clean hydration.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e:\u003cbr\u003e• Effortlessly flips inside-out for thorough cleaning\u003cbr\u003e• Top \u0026amp; bottom hanging holes for easy drying and storage\u003cbr\u003e• Freeze-safe to -40°C, Microwave \u0026amp; Dishwasher-safe to 220°C\u003cbr\u003e• Premium Food-Grade Silicone (FDA \u0026amp; LFGB Certified)\u003cbr\u003e• Durable, flexible, and leak-proof snap-lock seal\u003cbr\u003e• Transparent design for easy content visibility\u003cbr\u003e• Eco-friendly, reusable alternative to single-use plastic\u003cbr\u003e• Can be sterilised with boiling water\u003c\/p\u003e\n\u003cp\u003eUpgrade to Truly Clean \u0026amp; Convenient. 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A chilling glass water bottle that's sleek and bold, Bonesy tumblers' silicone sleeve keeps your drinks toasty or ice cold!\u003c\/p\u003e\n\u003cp\u003eTwo Straws, No Flaws - From dainty sips to bubble tea blasts, Bonesy the goth cute water bottle has got you covered with two straw sizes and a handy cleaning brush. Cleanup's a breeze too, just handwash the bamboo lid and pop everything else in the dishwasher!\u003c\/p\u003e\n\u003cp\u003eSteady Sippin', No Tippin'! - This iced coffee tumbler grips like a ghost in the night, with a non-slip base that stands upright! Bonesy the skull glass cup with lid and straw perfectly fits your car's cup holder for a ride without spills, just thrills!\u003c\/p\u003e\n\u003cp\u003eGhoul-amorous' Gift Idea - Looking for goth accessories, goth kitchen gadgets, or goth gifts that's frightfully fun? Bonesy's the one! A gift that's both eerie and endearing, this set of glass iced coffee cups with lids is perfect for chillin' like a villain!\u003c\/p\u003e","brand":"mrphy","offers":[{"title":"Default Title","offer_id":41946800554071,"sku":"OT071","price":28.9,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/bonesy-web-07.jpg?v=1756714951"},{"product_id":"joe2go-glass-travel-mug","title":"Joe2Go - Glass Travel Mug","description":"\u003cp\u003eYour Dapper Drinker on the Go - Meet Joe, the travel coffee mug that's dressed to impress! His cozy silicone sweater sleeve keeps your hands happy, whether you're sipping hot java, wine, or iced tea. This coffee mug with lid is ready to pour-ty with any drink!\u003c\/p\u003e\n\u003cp\u003eMade for Sips, Not for Slips! - With a splash-proof sipper and a top that's screwed on tight, Joe's got your drinks sealed up right. No dribbles or spills on wild rides - this coffee travel mug keeps your liquids locked in!\u003c\/p\u003e\n\u003cp\u003eYour Sturdy Sidekick - With a durable body as thick as his charm, Joe raises the bar! This tea mug with lid can take the cold and heat without breaking a sweat. From morning brew to chilled vino, Joe's always in the flow!\u003c\/p\u003e\n\u003cp\u003eThe Perfect Plus-One - Hunting for unique coffee mugs, funny gifts, or cute gifts? Joe is anyone's cup of tea, from commuters to campsite troops! For novelty gifts or white elephant gifts that won't make you weep, Joe's the one to keep!\u003c\/p\u003e","brand":"mrphy","offers":[{"title":"Default Title","offer_id":41951764119639,"sku":"OT1080","price":29.9,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/joe2go-web-10.jpg?v=1756955445"},{"product_id":"spookula-umbrella","title":"Spookula - Umbrella","description":"\u003cp\u003eUnfurl your dark companion with the flick of a wrist, and let Spookula turn raindrops into midnight's mist!\u003c\/p\u003e\n\u003cp\u003eReady to vamp it up next time it rains? If so, Spookula is the batty solution you're seeking. Not only is he a functional and sturdy umbrella, but he's also a mysterious, gothic declaration of your eternal style!\u003c\/p\u003e\n\u003cp\u003eDesigned by OTOTO\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/spookula-infographics-01.jpg?v=1763934761\" alt=\"\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/spookula-infographics-03.jpg?v=1763934761\" alt=\"\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/spookula-infographics-04.jpg?v=1763934761\" alt=\"\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/spookula-infographics-05.jpg?v=1763934761\" alt=\"\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/spookula-infographics-06.jpg?v=1763934761\" alt=\"\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/spookula-infographics-02.jpg?v=1763934761\" alt=\"\"\u003e\u003c\/p\u003e","brand":"mrphy","offers":[{"title":"Default Title","offer_id":41952025018455,"sku":"OT057","price":39.9,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/spookula-web-01.jpg?v=1756973298"},{"product_id":"essento-reusable-glass-straw-set","title":"Essento Reusable Glass Straw Set","description":"\u003cp\u003eA sustainable AND classy way to sip your favourite beverages, Essento is your essential reusable straw set. 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Take it wherever you go in a snazzy case and be ready for whatever drink life throws your way.\u003c\/p\u003e\n\u003cp\u003e• Two sizes - regular and boba\u003cbr\u003e• Nylon brush for cleaning\u003cbr\u003e• See through for better hygiene \u003cbr\u003e• More durable thicker glass  \u003c\/p\u003e\n\u003cp\u003e\u003ciframe title=\"Simple Lab's Essento Reusable Glass Straw Set - on mrphy.sg\" src=\"https:\/\/www.youtube.com\/embed\/euVP9wrw3zs\" height=\"570\" width=\"1013\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"mrphy","offers":[{"title":"Cherry Blossom","offer_id":42055580909655,"sku":"ES1903-PK","price":25.0,"currency_code":"SGD","in_stock":true},{"title":"Military Green","offer_id":42055580942423,"sku":"ES1903-GR","price":25.0,"currency_code":"SGD","in_stock":true},{"title":"Neutral Grey","offer_id":42055580975191,"sku":"ES1903","price":25.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/ES1903-essento-web-03.jpg?v=1761425852"},{"product_id":"jello-cold-brew-tea-infusing-glass","title":"Jello Cold Brew Tea Infusing Glass","description":"\u003cp\u003eJello lets you enjoy the health benefits of a cold brew tea, or simply use it as an infuser for other beverages. 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Wash before first use.\u003c\/p\u003e\n\u003cp\u003e\u003ciframe width=\"1013\" height=\"570\" src=\"https:\/\/www.youtube.com\/embed\/r1vh9BQVvDA?list=PLcywYjA_CSXXrxDhHviFdRHmcvm3iYPsp\" title=\"Simple Lab Experience's Jello Cold Brew Tea Infusing Glass - on mrphy.sg\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"mrphy","offers":[{"title":"Default Title","offer_id":42055581532247,"sku":"JL1701","price":32.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/JL1701-jello-web-06.jpg?v=1761426565"},{"product_id":"jello-cold-brew-tea-infusing-glass-copy","title":"Kung-Fu On-The-Go Premium Tea Set","description":"\u003cp\u003eBring that lab with you. Kung-Fu is a handy tea set that allows you to dive into the mood of tea tasting anywhere at any time. Unravel the included tea towel to set the field and you're ready for a hassle-free tea time. 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You can even leave it stashed away in your boot with a couple of Patatto Stools to make impromptu outdoor hangout sessions a regular and fun event! \u003c\/p\u003e\n\u003cp\u003e• High Mobility: Lightweight \/ Compact\u003cbr\u003e• Durable: supports a load of up to 30kg\u003cbr\u003e• Waterproof\u003cbr\u003e• Comes in two sizes and two colours\u003cbr\u003e\u003c\/p\u003e","brand":"mrphy","offers":[{"title":"Navy","offer_id":42079896666199,"sku":"PTA001","price":119.9,"currency_code":"SGD","in_stock":true},{"title":"White","offer_id":42079896698967,"sku":"PTA002","price":119.9,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0622\/5507\/1319\/files\/PTA002-patatto-table-web-08.jpg?v=1762279427"},{"product_id":"patatto-table-mini-portable-compact-table","title":"Patatto Table Mini - Portable Compact Table","description":"\u003cp\u003eThe first table in the world to combine portability with fashion in such a seamless and sophisticated manner, the Patatto Table is hallmark of Japanese design, using minimalist solutions and aesthetics to create a truly innovative product. 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